WHO IS SHEIO
I’m Karolína, and Sheio is the result of my determination and a bit of dreaming. I believe that sexuality and its expression are not something to be ashamed of, but rather a source of incredible power and beauty. Through Sheio, I aim to create lingerie that celebrates this belief—allowing women to embrace and express themselves with confidence and freedom.
HOW IT ALL BEGAN
Have you ever tried Googling crotchless panties? Unfortunately, I did... and the shock of seeing how this type of lingerie is still being presented today was enough to inspire me to design something better, something that aligned with my own vision.
As a fashion design graduate I didn’t hesitate to sit down at my sewing machine and start crafting. In November 2020, what began as a personal project turned into the start of something bigger—the birth of a brand committed to reimagining lingerie with a fresh, modern approach.
After gaining traction in the local Czech market, we’re now excited to offer our unique lingerie to a larger audience.
WHY SHEIO
Our design process fuses time-honored craftsmanship with modern innovation. Each piece is crafted with precision and care, embodying the true spirit of slow fashion. Rather than mass production, our garments are made to order, ensuring that every creation is uniquely tailored. We believe in empowering women to feel confident and sensual from morning to night, with pieces that are thoughtfully designed to celebrate their individuality and sensuality.
Empowering women to embrace their freedom—liberated, unrestricted, and unapologetically themselves. One crotch at a time.
