WHO IS SHEIO
I’m Karolína, and Sheio is the result of my determination and a bit of dreaming. I believe that sexuality and its expression are not something to be ashamed of, but rather a source of incredible power and beauty. Through Sheio, I aim to create lingerie that celebrates this belief—allowing women to embrace and express themselves with confidence and freedom.
HOW IT ALL BEGAN
Have you ever tried Googling crotchless panties? Unfortunately, I did... and the shock of seeing how this type of lingerie is still being presented today was enough to inspire me to design something better, something that aligned with my own vision.
As a fashion design graduate I didn’t hesitate to sit down at my sewing machine and start crafting. In November 2020, what began as a personal project turned into the start of something bigger—the birth of a brand committed to reimagining lingerie with a fresh, modern approach.
WHY SHEIO
Our design process fuses time-honored craftsmanship with modern innovation. Each piece is crafted with precision and care, embodying the true spirit of slow fashion. Rather than mass production, our garments are made to order, ensuring that every creation is uniquely tailored. We believe in empowering women to feel confident and sensual from morning to night, with pieces that are thoughtfully designed to celebrate their individuality and sensuality.
Empowering women to embrace their freedom—liberated, unrestricted, and unapologetically themselves. One crotch at a time.
OUR VALUES
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Personal touch
We value personal connections above all else. We take the time to understand and respond to each customer's unique needs and desires. When you reach out, you're engaging directly with us—a small, dedicated team from Prague. Whether it's a question or request, we ensure every interaction is genuine, thoughtful, and personal. Your experience with Sheio isn't just about purchasing lingerie; it's about feeling seen, heard, and valued.
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Quality and Elegance
Our design process marries time-honoured craftsmanship with modern innovation. Each Sheio piece is crafted with precision and care, embodying the true spirit of slow fashion. We avoid mass production, opting for made-to-order garments uniquely tailored for every customer. We use only the finest materials and meticulous tailoring techniques to create lingerie that feels as light as a whisper, combining elegance with long-lasting quality. Every creation is designed to celebrate beauty and comfort, ensuring that our pieces stand the test of time.
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Confidence Without Shame
At Sheio, we believe lingerie should be a source of confidence, not something to hide. Our mission is to empower women to feel bold and unapologetic in their own skin. Each of our designs is crafted to make you feel confident and sensual from morning to night, allowing you to express your individuality with ease. We want you to embrace your power and wear your lingerie with pride, knowing it's designed not just to make you look amazing but—most importantly—to make you feel fantastic.
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Inclusion & Diversity
We celebrate the diversity of all women and are committed to creating lingerie that reflects that diversity. At Sheio, regardless of body type, size, or shape, every woman deserves to feel represented and beautiful. Our designs are inclusive and thoughtfully made to ensure that every woman feels comfortable, confident, and empowered. We strive to create lingerie that resonates with who you are and what makes you unique.
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Empowerment & Freedom:
Sheio empowers women to embrace their freedom—liberated, unrestricted, and unapologetically themselves. Our lingerie is thoughtfully designed to celebrate your individuality and sensuality, allowing you to feel empowered every moment. From intimate pieces to bold statements, Sheio is about creating a feeling of freedom, one garment at a time—one crotch at a time.